Online Lead Generation Expert
(Web Marketing & SEO Specialist)
Job Location
Bangalore OR Work from Home
Type of Job
Full Time
About the job
We are seeking a highly motivated and experienced Web Marketing & SEO Specialist to join our team. The successful candidate will be responsible for Lead generation via driving traffic to our website, increasing search engine visibility, and improving our online presence through various digital marketing efforts.
Details
Job Responsibilities:
Lead Generation:
You will play a critical role in sales process and propelling the growth of our business by generating leads.
Generating a database using web sources like via LinkedIn, Facebook, Instagram, Twitter, Direct email marketing, Lusha, ChatGPT (for content creation), AI-based tools, MR directories, Hoover's, Zoom Info, Data.com and other social media platforms.
Prospecting, qualifying and generating new sales leads to support the sales team.
Understanding of lead generation and conversion rate optimisation.
Web Marketing:
Manage web marketing for Lioonnize and it’s customers. Drive traffic to our website, increase search engine visibility, and improve our online presence through various digital marketing efforts.
SEO, SMM and web marketing strategy for Lioonnize and it’s customers who have purchased our SEO, SMM, and web marketing services, to increase online visibility and drive traffic.
Conduct keyword research and analyse search engine data to identify optimisation opportunities
Optimise website content, meta tags, and images to improve search engine rankings
Monitor and report on website analytics and search engine ranking data
Track and report on the performance of all digital marketing campaigns, using tools such as Google Analytics and Google AdWords, and make data-driven recommendations for optimisation and improvement
Landing page optimisation and A/B testing
Requirements, Knowledge & Skills:
In-depth knowledge of SEO best practices, including on-page optimization, off-page optimisation, and technical SEO, SMM, Web marketing and content marketing etc.
Knowledge if Lead generation process and its required tools like Google Analytics, Google AdWords, Search Console, Tag Manager, any CRM, Lusha, ChatGPT, and other AI-based tools that can help in lead generation.
Understanding of industry trends and best practices in SEO and digital marketing.
Minimum 2 years of experience in SEO and web marketing, with a proven track record of success in increasing organic traffic and improving search engine rankings.
Google algorithm updates and SEO best practices.
Buyer personas and target audience segments
Strong analytical skills, project and time management skills, and experience working in B2B domain
Proficient in MS Office or Mac Default Applications, including Word/Pages, Excel/Numbers, and PowerPoint/Keynotes.
Experience working with Western companies (preferred).
Personality:
The ideal candidate should have a positive and happy personality, leaving an unforgettable positive impression.
Extremely humble and able to create a brand impression even after losing business.
Excellent English communication skills (verbal and written).
Strong verbal and written communication skills, with the ability to effectively communicate technical concepts to non-technical stakeholders
Ability to work independently and as part of a team in a fast-paced, deadline-driven environment
Qualifications:
Past experience is the only qualification required, with a focus on communication skills as a key requirement.
Expectations:
The candidate can expect to grow their profile as the company grows, with the opportunity to build and manage their own team in the future.
Values:
Lioonnize values happiness, integrity, and ethics.
Reporting:
Initially to the founder and advisor team of Lioonnize.
Benefits
As per the industry.
About us
About Lioonnize:
At Lioonnize, we believe in the fusion of art and technology to bring branding visions to life. Our target market is international customers, primarily in the US/Europe and UK.
What We offer:
Branding, Corporate branding, website design, UI/UX, app development, graphic designing, video creation, content creation, e-commerce, SEO, SMM, web marketing, copy writing, image editing and more.
Job Description/Purpose:
We are seeking a highly motivated and experienced Web Marketing & SEO Specialist to join our team. The successful candidate will be responsible for Lead generation via driving traffic to our website, increasing search engine visibility, and improving our online presence through various digital marketing efforts.